Sonos Launches Sonos Radio

John Thomson

Published: 04/23/2020 12:50:25 PM EST in John Thomson

Sonos Launches Sonos Radio

Sonos has launched Sonos Radio, a free, ad-supported streaming radio experience, exclusively available to customers in more than 10 million homes globally.

Complementing the 100+ streaming options available on Sonos, the new service introduces a way to explore radio, bringing together more than 60,000 stations from multiple streaming partners alongside original programming from Sonos. Handpicked by a team of curators, DJs and artists, new Sonos Stations queue up diverse musical selections spanning customers' favourite genres, inspired by both classics and current obsessions. Ad-free artist stations feature current influences and inspirations, starting with a personal station from Thom Yorke. In addition, Sonos Sound System, will feature new artists, stories and insights into today's music. Customers can listen worldwide via the Sonos app.

Today, nearly half of all listening time on Sonos is dedicated to customers' favourite stations and DJs. In the age of streaming, radio continues to evolve, inspiring and complementing on-demand music services and podcasts, connecting global audiences eager to discover and engage in shared listening experiences.

"Sonos has always made it easy for customers to discover the riches of streaming music services by building premium products that sound great and by giving customers the freedom to use the services of their choice," said Patrick Spence, Sonos CEO. "Sonos Radio brings together streaming radio services and a select set of curated radio stations in a simple, elegant way. This is just a beginning as we work to deliver services that provide our customers a better experience and provide our music streaming service partners an opportunity to highlight their best content."

Sonos Radio integrates multiple internet radio services, including TuneIn and iHeartRadio, with more to come. Customers can listen to music, sports, news, and more from local stations based on zip code as well as access any station globally. Start the day with a local NPR station or enjoy favourites from around the world, including SomaFM in San Francisco or ByteFM in Germany. Sonos Radio will be continually updated with new stations powered by partners, including integrations with Europe's largest radio company, Global, and for US listeners, both coming soon.

Sonos Radio introduces original radio programming from Sonos featuring a range of music handpicked by DJs and artists. Sonos' signature ad-free station, Sonos Sound System, is curated and hosted by the Sonos team, recorded in a newly built radio studio in Sonos' flagship store in New York City. Listeners will enjoy a stream of new, well known or rediscovered music, behind-the-scenes stories, as well as guest artist radio hours from the likes of Angel Olsen, JPEGMAFIA, Phoebe Bridgers, Jeff Parker (Tortoise), Vagabon, and more. Artist hosted radio hours, released every Wednesday, will start the stream of Sonos Sound System for a 60-minute radio show with music and commentary about inspiring artists, releases, and the host's latest work.

Upcoming artist curated stations from Brittany Howard of Alabama Shakes, David Byrne, and Third Man Records will debut in the coming weeks. New artist stations will launch regularly.

Sonos Stations, inspired by Sonos owner's favourite genres, feature 30+ curated ad-supported stations. For a surprising mix of music handpicked by Sonos, enjoy stations including Concert Hall, Country Outlaws and Hip Hop Archive.
Sonos designed and developed custom programming and curation tools for Sonos Stations, delivering a regularly refreshed mix of new hand curated music. For the best listening experience across all Sonos Radio streams, Sonos partnered with Super Hi-Fi, a company delivering AI for digital music, for volume leveling across songs and ads, song blending, and seamlessly mixing in voice commentary.
Sonos brought together long-time partners to deliver a great listening experience with Sonos Radio, from TuneIn and iHeartRadio, to Napster, the first-ever streaming service on Sonos powering the catalog for Sonos Stations.
Sonos Radio was built to provide a source for customers to not only discover new music, but also the other services on Sonos. As a platform, Sonos Radio will continue to feature and celebrate new stations and featured programming from the 100+ services available on Sonos.

Global radio stations will be available for all customers worldwide. Sonos' original programming will be available in the United States, Canada, United Kingdom, Ireland, and Australia beginning today. Support for additional countries will follow.


Article Tags:  Sonos, Sonos Radio, Patrick Spense, DJ, TuneIn Radio, iHeart Radio,


Sonos Launches Sonos Radio

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