Cineplex has announced the appointment of Shawn Mandel to the position of Chief Digital and Technology Officer.
In this position, Mandel will lead the company-wide digital, product and IT strategies to drive innovation across the Cineplex ecosystem of businesses. He will also provide guidance and expertise to ensure the more than 70 million Canadians Cineplex welcomes through its doors every year have "unparalleled entertainment experiences, supported through the use of the latest in technology," says Cineplex.
"We are a diversified entertainment and media company with a long legacy of leading through innovation," says Ellis Jacob, President and CEO, Cineplex. "Shawn Mandel is one of the country's most respected technology executives, and we see a tremendous opportunity to bring forward new and exciting digital entertainment experiences for our guests and customers, with Shawn playing a leading role in driving that development."
Mandel joins Cineplex from Telus where he most recently served as the company's chief digital officer. He has experience in both building agile teams and digital transformation, particularly as it relates to enhancing corporate culture and guest experience. He also serves as a mentor with the Techstars Toronto Accelerator, helping support the next generation of Canadian innovation leaders.
"This is a uniquely exciting time to join the Cineplex team," says Mandel. "From entertainment to esports, consumer data to media sales and almost everything in between, Cineplex is poised for growth as a truly integrated media and entertainment brand and I am thrilled to play a leadership role on that journey."