Bell's Crave Reaches 2.3M Subscribers, Encore Rebrands as Starz

Christine Persaud

Published: 02/07/2019 09:54:12 AM EST in Vision

Bell's Crave Reaches 2.3M Subscribers, Encore Rebrands as Starz

Bell has confirmed that it's television and movie streaming service Crave has reached a milestone, with 2.3 million subscribers to date subscribing to access a long list of legacy, new, and original TV series, movies, comedy specials, and more.

On the heels of that announcement, Bell confirmed it would be enhancing the service with the addition of content from a new network: Starz, which will serve as the re-braded pay TV channel Encore starting March 1.

The new Starz channel will be available through Bell linear television services, and content will be streaming through Crave. Starz is the second-most-watched pay television service in the U.S., and offers series like Vida, Counterpart, and Sweetbitter. New series coming soon to Starz include Now Apocalypse (March 10) from Steven Soderbergh, The Rook (2019) starring Olivia Munn, Hightown, and P-Valley.

In addition to new programming, subscribers will also have access to back seasons of series like Black Sails, Boss, Party Down, The Girlfriend Experience, and Power.

"Bringing Starz to Canada is testimony to the continued commitment to offer our viewers exclusive, premium programming at an unparalleled value," says Tracey Pearce, President, Distribution and Pay. "Our amazing partners at Starz have been integral to this mandate with their genre-bending, stand-out programming, making the addition of Starz a must-have for discerning Canadian viewers."

"The unique opportunity to bring Starz to viewers on both linear and digital platforms simultaneously makes Bell Media the ideal partner in Canada," adds Superna Kalle, Executive Vice President, International Digital Networks. "We are excited to see this opportunity come to fruition and look forward to introducing Canadian audiences to all of the premium content that STARZ has to offer."

A Crave subscription is $9.99/mo., or $19.98/mo. with the additional of movies and TV series from HBO. Subscribers can add Starz as well for an additional $5.99/mo.

Kelsey Grammer in Boss

Article Tags:  starz, encore, bell, crave, television, video, streaming, series, movies, rebrand, subscribers, canada


Bell's Crave Reaches 2.3M Subscribers, Encore Rebrands as Starz

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